Gstaad hosts Swiss TV show 'bsuech in'
Thirty-four professionals, three trucks, four cameras, 30 microphones, 10 loudspeakers, 20 spotlights, and 10 kilometers of cabling…and all of this so that Switzerland can experience Gstaad on prime time television. Monday night saw the live broadcast in the Gstaadplatz of bsuech in, a rather quirky (to the Anglo Saxon mind) travel show showcasing the customs and traditions of various places around Switzerland. This year’s season opener was in Gstaad, which gave the village the chance to portray itself in a different light from all the recent negative headlines about mislabeled cheese, tax exiles, etc. In the run-up to the event, organizers had been fretting about the weather, which has been absolutely diabolical over the past six weeks with rain every single day, bar three. Fortunately despite raining all day, the clouds parted for two hours to cast an evening sun onto the Promenade and Saanenlanders were out in force to put on a good show.
In each location they visit, producers pick a local person to help showcase the area they hail from, and for Gstaad that person was GstaadLife.com’s Andrea von Siebenthal (click video below to watch her introductory conversation with host Heinz Margot):
The rest of the program bounced back-and-forth from conversation between Margot and local personalities, to musical performances from country to yodeling, to video vignettes featuring everything from a mass-Scherenschnitt challenge for the people of Gstaad (which we successfully achieved), to a discussion with Marcel Bach about property in Gstaad. One of the more engaging segments was a piece by SF1’s Nick Hartmann, who had been filmed wandering around the village asking people what they do not like about Gstaad (watch video below and see The (few) things we don’t like about Gstaad):